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Mark McDonnell

Co-Founder & Director

Modest! Sports Marketing & Modest! Golf

London, UK

Modest! Sports Marketing & Modest! Golf
Mark McDonnell
Chris McCormack
Kiki McDonough
Kiki McDonough Ltd

Mark McDonnell’s Biography

Mark McDonnell is the visionary Co-Founder of Modest! Golf Management and Modest! Sports Marketing. He has brokered many commercial partnerships with well-known names in the sports industry and has a wealth of experience in the marketing and talent management field.

In his role as Director of Modest! Golf, Mark has strategically partnered with brands that align with the vision of the company, namely ISPS HANDA, Kinetica and The R&A, to promote and encourage new golfing talent.

Experts at caring for their clients’ needs, Modest! Golf creates the optimal environment in which talent is able to thrive. The family-oriented business curates its services to each individual career trajectory, ensuring the best possible result through inclusivity and opportunity.

An authority on the sport, Mark is frequently called upon to offer his insight on current affairs in the golfing world and often appears on podcasts discussing developments at Modest! Golf and in the golfing sphere, nationally and globally. He is Tournament Director of the ISPS HANDA World Invitational in Ballymena.

Mark is a supporter and Director of the Horan & Rose charity event. The experience is the brainchild of golfer Justin Rose and musician Niall Horan, and combines a day of golf with music and entertainment. They have raised more than £2.5 million for Cancer Research UK and other causes since its launch in 2016.

Earlier in his career, Mark gained invaluable experience as an Account Executive at world-renowned sports firms TaylorMade and Boardriders, overseeing talent management, marketing and brand management.

Mark holds a Master’s degree in Business, Management and Marketing from Solent University, Southampton.

Mark McDonnell’s Newsfeed

Golf Magic
Modest! Golf partners with The Condor Club at Château du Coudreceau

Modest! Sports Marketing and Modest! Golf Group has announced that they will be collaborating with Condor Club at Château du Coudreceau estate in the Loire Valley in France and will be acting as their official agency.

National Club Golfer
How Modest Golf plan to bring R&A vision to life

Mark McDonnell, Co-Founder of Modest! Golf, shares their plan to challenge the perception that golf is an elitist sport.

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Mark McDonnell’s Social Media

Mark McDonnell’s Background

Modest! Golf Management
Co-Founder & Director
Sep 2015 - Present
London, UK
Modest! Golf Management helps clients succeed on and off the green, managing their sports portfolios and guaranteeing success. With decades of combined experience, the team at Modest! efficiently manages the careers of successful golfers.
Modest! Sports Marketing
Sep 2015 - Present
London, UK
Modest! Sports Marketing is a dynamic family-focused business with a keen focus on brand partnership and cultivating strong relationships with clients.
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Mark McDonnell’s Gallery

Other Business Interests

ISPS HANDA World Invitational presented by Modest! Golf
Tournament Director
Aug 2013 - Present
Ballymena, UK
The ISPS Handa World Invitational is a tri-sanctioned event by the LPGA Tour, European Tour and Ladies European Tour. The annual event is held in Northern Ireland and it is the first of its kind to offer equal prize money for men and women who compete.


Speaking with Co-Founder of Modest Golf Mark McDonnell
Nov 2021
Blacon, UK
The Noisy Golfer Podcast is aimed at parents who are interested in getting their children involved in the world of golf and for those who have a budding young golfer in their midst.
Modest! Golf supports drive for junior golf
Jan 2021
St Andrews, UK
The R&A announces its partnership with Modest! Golf in the promotion of junior golf, designing and developing sustainable programmes.
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We Interview Mark McDonnell, Co-Founder of Modest Golf Management
May 2021
Lisburn, UK
Golf Bros, a podcast delivered by two golf professionals, talks to and interviews individuals making waves in the golfing world. The brothers talk to Mark about Modest! Golf and their exciting new signings in Irish golf.
'We want to break down barriers': How Modest Golf plan to bring an R&A vision to life
Mar 2021
Leeds, UK
National Club Golfer is a monthly golfing magazine and one of the UK's leading golf publications. The magazine features interviews with golfers, news on current affairs, and fitness advice.
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The R&A
St Andrews, UK
The R&A was founded in 2004 to support activities benefiting golf. It is distinct from The Royal and Ancient Golf Club of St Andrews.

Charitable Interests

Horan & Rose
2016 - Present
London, UK
The Horan & Rose charitable event, founded in 2016, is held to raise funds for life-saving cancer research for children and young people along with various other charities across the UK. To date, these events have raised over 2.5 million pounds.

Mark McDonnell’s Education

Solent University
Master's – Business, Management, Marketing
2005 - 2009