Johnny Hornby, Founder, CEO and Chairman of The&Partnership, commented in The Times.
Johnny Hornby, Founder, CEO & Chairman of The&Partnership, writes in The Evening Standard on how to ensure success in a post-Covid world.
London marketing agency The&Partnership has been appointed Creative Agency of Record for NatWest bank in a deal worth £35m...“We can confirm The&Partnership London has been appointed as NatWest’s Creative Agency of Record”, a spokesperson for NatWest said “After a short process with our roster agencies during the summer, The & Partnership was appointed to lead on our 2020 activity. “We’ve loved the passion, enthusiasm and energy with which they’ve approached this brief, so it makes sense to continue this partnership and appoint them as our official Creative Agency of Record".
Sentebale Chairman Johnny Hornby told the audience: ““Our hope is that tonight we can raise awareness of the challenges being faced by young people affected by HIV in sub-Saharan Africa change the conversation surrounding the virus, and most importantly raise vital funds that will ensure these young people are supported and get the right start in life."
Johnny Hornby has defended the role of in-house agencies and said the recent industry debate about their creative output is a sideshow when clients are more concerned about how automation and data are changing their businesses.
