Justin King has been a leader in client-facing companies for more than 30 years. He has served in many senior roles at leading companies, including Sainsbury's, Asda, M&S, Häagen-Dazs, PepsiCo & Mars.
The influential businessman is credited for having turned Sainsbury’s around. At the beginning of his decade-long tenure at the iconic British retailer, he executed a successful plan to ‘Make Sainsbury’s Great Again’. Under his leadership, Sainsbury’s delivered a shareholder return of 85% and tripled profits.
As a campaigner for responsible business, Justin was instrumental in establishing the company’s long-standing association with British charity Comic Relief, where the retailer pledged £1 for every £10 donated to the organisation. He was also key in establishing Sainsbury’s Paralympic Games sponsorship.
Justin was Senior Adviser & Vice Chairman at Terra Firma and acted as a director on several boards within their portfolio. He headed the sale of brighterkind and Wyevale Garden Centres, both Terra Firma companies. He is a Non-Executive Director of M&S and itim Group, and serves...Justin King has been a leader in client-facing companies for more than 30 years. He has served in many senior roles at leading companies, including Sainsbury's, Asda, M&S, Häagen-Dazs, PepsiCo & Mars.
The influential businessman is credited for having turned Sainsbury’s around. At the beginning of his decade-long tenure at the iconic British retailer, he executed a successful plan to ‘Make Sainsbury’s Great Again’. Under his leadership, Sainsbury’s delivered a shareholder return of 85% and tripled profits.
As a campaigner for responsible business, Justin was instrumental in establishing the company’s long-standing association with British charity Comic Relief, where the retailer pledged £1 for every £10 donated to the organisation. He was also key in establishing Sainsbury’s Paralympic Games sponsorship.
Justin was Senior Adviser & Vice Chairman at Terra Firma and acted as a director on several boards within their portfolio. He headed the sale of brighterkind and Wyevale Garden Centres, both Terra Firma companies. He is a Non-Executive Director of M&S and itim Group, and serves on PWC’s Public Interest Body. He is a Senior Adviser to Snappy Shopper, Sazka Group and Atrato, and Investment Adviser to Supermarket Income REIT (SUPR).
He was previously a Member of the British Prime Minister’s Business Advisory Group. He was also a Director of Staples and the LOCOG, and held a position on the audit committee of both organisations. A car enthusiast, Justin served as the Manor Racing F1 team’s interim Chairman during its reorganisation.
In 2011, Justin King was awarded a CBE in HM The Queen’s New Year Honours List to recognise his services to the retail industry, and was named Most Admired Business Leader by Management Today two years later.
He regularly speaks on the topics of leadership through change and responsible business, and launched Made by Sport in 2019, an aid organisation that advocates the power of sport to transform the lives of young people.moreless
Justin King, Chairman of Made By Sport, is mentioned in an article by City AM regarding the Tokyo 2020 Olympic Games and how large businesses need to do more to support grassroots sport.
Businessman Justin King is mentioned in a BBC News article regarding his recently taken stake in Snappy Shopper, an app that enables users to receive goods from local convenience shops within 30 minutes.
Based in London, Terra Firma (TF) is one of Europe’s top private equity firms. The meaning, solid ground, is to reflect the firm’s stable and unique approach which is to invest in asset-rich companies that operate in essential industries. Before taking on the role of Vice Chairman and Senior Adviser, Justin served as the Head of Portfolio Businesses.
Sainsbury’s is one of the three largest supermarket chains in the United Kingdom. It was founded in 1869 by John James Sainsbury and now has over 1,400 stores across the country and is considered a market leader for its strong online presence.
Asda is one of the United Kingdom’s largest supermarket retailers and was founded in 1949. As part of Walmart, the world’s largest retailer, Asda aims to ensure that consumers benefit from low prices.
A premium American ice cream brand established in Brooklyn in 1961. Häagen-Dazs focuses on using only the highest quality ingredients to offer an authentic, top quality product.
PepsiCo
Sales & Marketing Director
1989 - 1990
Cairo, EG
PepsiCo is a multinational food, snack and beverage organisation that oversees the manufacturing, marketing, and distribution of their products. The multinational is headquartered in New York and was established in 1965 after a merger between Pepsi-Cola Company and Frito-Lay, Inc.
Mars, Incorporated is an American manufacturer of confectionery, pet food and other food products. The multinational company also provides animal care services. Some of their most well-known brands include M&M’s, Snickers, Twix, Skittles, Pedigree and Royal Canin.
Non-Executive Director & Member of the Retail Advisory Committee
Jul 2021 - Present
London, UK
itim Group plc is a SaaS-based technology business that provides specialist software to multi-channel retailers. itim helps optimise businesses and stores, allowing them to improve their financial performance.
Allwyn, the UK trading name for SAZKA Group, is Europe's leading lottery operator. SAZKA Group is led by an industry-leading team in the UK as well as international experts.
PwC is a multinational professional services network with headquarters in London. It is the second largest professional services firm in the world and is one of the Big Four auditing firms.
Annington is one of the UK’s largest private owners of residential property with a portfolio worth over £7 billion that consist of more than 40,000 properties.
EverPower
Non-Executive Director
Pittsburgh, PA, USA
EverPower is a renewable energy (wind power) company that operates as Trireme Energy Development. Based in Pittsburgh, Pennsylvania, EverPower is a leader in developing and operating utility-scale wind projects in the United States.
Staples Inc. is a major American retailer that specializes in office supplies and related products. It was founded in 1986 in Brighton, Massachusetts, and became part of the Fortune 500 in 1996.
The London Organising Committee of the Olympic and Paralympic Games (LOCOG) was established to oversee the planning of the 2012 Summer Olympic and Paralympic Games hosted by London.
The Prime Minister’s Business Advisory Group consists of business leaders from numerous sectors across the UK that serve as advisors to the Prime Minister, providing high-level, strategic advice.
Atrato Capital is an investment adviser that specialises in supermarket real estate and is the Investment Adviser to Supermarket Income REIT (SUPR). Atrato Capital has a team with a wealth of experience as senior-level professionals within the grocery sector.
Drawing on the power of sport to change lives, Justin King launched Made by Sport in 2019. A charity that champions the ability of sport to transform young lives.
Justin King and Steve Windsor (Adviser to Supermarket Income REIT) discuss updates on supermarket supply chains, profits and share prices to share their knowledge with the investor community.
Commander of the Order of the British Empire (CBE)
Jan 2011
London, UK
Justin was awarded a CBE, Commander of the Order of the British Empire, for his services to the retail industry in HM The Queen’s New Year Honours List in 2011.
Management Today named Justin the Most Admired Business Leader for his impact as CEO of Sainsbury's and for achieving the 35th consecutive quarter of growth for the retailer.
