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Justin Berenbaum

Senior Vice President of Global Industry Relations & Funding General Manager

Xsolla

Los Angeles, CA, USA

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Justin Berenbaum
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Justin Berenbaum’s Biography

Justin Berenbaum brings more than three decades of executive leadership to the international video game sector. He currently serves as Senior Vice President of Global Industry Relations and Funding General Manager at Xsolla, where he guides the company’s funding and investment initiatives. In this capacity, he develops long-term strategy, drives expansion efforts, and supports game creators in securing the capital they need to grow, operate efficiently, and compete successfully. He also works closely with investors and publishing partners, introducing them to a vetted pipeline of promising projects from studios around the globe.

Over the course of his career, Justin has held key leadership positions at prominent interactive entertainment companies such as Activision, 505 Games, and Capcom. His responsibilities have spanned worldwide business development, partnership strategy, sales management, and customer experience. With extensive knowledge of digital distribution models and publisher ecosystems, he has earned recognition as a trusted industry leader.

Beyond his corporate leadership,... Justin Berenbaum brings more than three decades of executive leadership to the international video game sector. He currently serves as Senior Vice President of Global Industry Relations and Funding General Manager at Xsolla, where he guides the company’s funding and investment initiatives. In this capacity, he develops long-term strategy, drives expansion efforts, and supports game creators in securing the capital they need to grow, operate efficiently, and compete successfully. He also works closely with investors and publishing partners, introducing them to a vetted pipeline of promising projects from studios around the globe.

Over the course of his career, Justin has held key leadership positions at prominent interactive entertainment companies such as Activision, 505 Games, and Capcom. His responsibilities have spanned worldwide business development, partnership strategy, sales management, and customer experience. With extensive knowledge of digital distribution models and publisher ecosystems, he has earned recognition as a trusted industry leader.

Beyond his corporate leadership, Justin has contributed significantly to the broader game development community. He has served on the Board of Directors for both the Global Game Jam and the International Game Developers Association (IGDA), helping advance initiatives that strengthen and support developers worldwide. He is also a Principal at Joystick Ventures, where he focuses on funding and mentoring independent studios.

Justin earned a Bachelor of Arts in Economics from the University of California, Santa Cruz. Earlier in his career, he served as a music director and DJ at his college radio station, reflecting a long-standing balance between analytical thinking and creative passion.

Through his forward-looking leadership and dedication to empowering creators, Justin continues to shape the evolving landscape of game funding, development, and global distribution. READ MORE VIEW LESS

Justin Berenbaum’s Newsfeed

Businesswire
Xsolla Funding Accelerator Expands to Boost Developer Education and Funding
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Premortem Games
Xsolla Funding’s VP on Slowdowns, Self-Publishing and Smart Funding
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Justin Berenbaum’s Background

Xsolla logo Xsolla logo
Xsolla
Senior Vice President of Global Industry Relations & Funding General Manager
Oct 2025 - Present
Los Angeles, CA, USA
Xsolla is a global financial technology and video game commerce company that helps game developers and publishers scale internationally. Alongside its commerce platform, the company supports industry growth through funding initiatives, strategic partnerships, and programs designed to connect studios with new capital and commercial opportunities.
 
Xsolla logo Xsolla logo
Xsolla
Vice President Strategic Planning Xsolla & General Manager Xsolla Funding Club
Aug 2019 - Sep 2025
Los Angeles, CA, USA
Justin led strategic investment initiatives and global funding partnerships before stepping into his new role as Senior Vice President of Global Industry Relations and Funding General Manager at Xsolla.
 
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Justin Berenbaum’s Gallery

Justin Berenbaum Pointing to Xsolla Branding at LEVEL UP KL 2024 - photo by Digital Braves.
Justin Berenbaum wearing a blue shirt head and shoulders image
Justin Berenbaum on stage with panel at LEVEL UP KL 2024 - photo by Digital Braves.
Justin Berenbaum Presenting on Stage at LEVEL UP KL 2024 - photo by Digital Braves.
Justin Berenbaum wearing a flat cap with sunset background.
Justin Berenbaum head and shoulders profile image

Previous Board Positions

The Global Game Jam logo The Global Game Jam logo
The Global Game Jam
Board Member
Aug 2016 - Apr 2020
Los Angeles, CA, USA
The Global Game Jam is a worldwide annual game creation event that brings together developers, artists, designers, and storytellers to collaborate and build original games within a single, fast-paced 48-hour challenge.
 
International Game Developers Association (IGDA) logo International Game Developers Association (IGDA) logo
International Game Developers Association (IGDA)
Member Board of Directors
Apr 2014 - Mar 2017
Los Angeles, CA, USA
International Game Developers Association (IGDA) is an international nonprofit organization that supports and empowers game creators through advocacy, professional development, and community-building initiatives across the interactive entertainment industry.
 

Media

Xsolla | The New Realities of a Great Indie Game / GDC 2023 logo Xsolla | The New Realities of a Great Indie Game / GDC 2023 logo
Xsolla | The New Realities of a Great Indie Game / GDC 2023
Interview
Mar 2023
In this in-depth interview, Justin shares candid insights on game financing strategies, publisher-developer dynamics, and the evolving realities of securing capital in today’s global games industry.
 
Game Jam | Funding, Friction, and the Future of Gaming: Hard Truths from Justin Berenbaum logo Game Jam | Funding, Friction, and the Future of Gaming: Hard Truths from Justin Berenbaum logo
Game Jam | Funding, Friction, and the Future of Gaming: Hard Truths from Justin Berenbaum
Podcast
Apr 2025
This episode explores the unfiltered financial realities of modern game development, breaking down investor psychology, common fundraising missteps, and what studios must do to thrive in an increasingly competitive market.
 
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Charitable Interests

Make a Wish Foundation of Greater Los Angeles logo Make a Wish Foundation of Greater Los Angeles logo
Make a Wish Foundation of Greater Los Angeles
Volunteer
Apr 1993 - Oct 2008
Los Angeles, CA, USA
Make a Wish Greater Los Angeles creates transformative experiences for children with critical illnesses, bringing hope and unforgettable moments that empower both the kids and their families.
 

Justin Berenbaum’s Education

University of California, Santa Cruz logo University of California, Santa Cruz logo
University of California, Santa Cruz
Bachelor of Arts | Economics, with an Emphasis in Business
1987 - 1991