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Elliot Tebele

Co-Founder

What Do You Meme?

New York, NY, USA

Elliot Tebele
Natalia Tchetchoulina
Cerity Partners
Sally Tennant OBE
Acorn Capital Advisers

Elliot Tebele’s Biography

Elliot Tebele is a successful entrepreneur, digital media specialist and Co-Founder of What Do You Meme? and JAJA Tequila. As Co-Founder of FJerry, LLC, Elliot gained significant experience in the social media space, which he has leveraged in his entrepreneurial pursuits.

In 2016, Elliot shifted his digital frame to fuel his entrepreneurial pursuits, and he founded What Do You Meme? following the wide-spread success of the titular card game. From its humble beginnings as a crowdsourced product, What Do You Meme? has grown into one of the biggest game companies in the world and has expanded into new categories including plush, outdoor sports, greeting cards and more.

Additionally, Elliot co-founded JAJA Tequila, a venture launched with the aim of developing a product that would inspire laughter and a celebration of tequila. JAJA Tequlia’s products are triple-distilled, gluten-free and produced with sustainability in mind. By sourcing the right ingredients and other components, from 100% pure agave juice to sustainable glass containers, JAJA is meticulous in its dedication to the...
Elliot Tebele is a successful entrepreneur, digital media specialist and Co-Founder of What Do You Meme? and JAJA Tequila. As Co-Founder of FJerry, LLC, Elliot gained significant experience in the social media space, which he has leveraged in his entrepreneurial pursuits.

In 2016, Elliot shifted his digital frame to fuel his entrepreneurial pursuits, and he founded What Do You Meme? following the wide-spread success of the titular card game. From its humble beginnings as a crowdsourced product, What Do You Meme? has grown into one of the biggest game companies in the world and has expanded into new categories including plush, outdoor sports, greeting cards and more.

Additionally, Elliot co-founded JAJA Tequila, a venture launched with the aim of developing a product that would inspire laughter and a celebration of tequila. JAJA Tequlia’s products are triple-distilled, gluten-free and produced with sustainability in mind. By sourcing the right ingredients and other components, from 100% pure agave juice to sustainable glass containers, JAJA is meticulous in its dedication to the environment. JAJA donates to charitable organizations committed to protecting the agave plant’s eco-chain and funding healthier environments for tequila-making employees.

Inspired by the future potential of digital marketing, Elliot created a one-of-a-kind online marketing and comedy brand called FJerry. By amassing a large following, he created an enterprise that consisted of a clothing line, podcast and video series. His strong digital presence afforded him the ability to work with many well-known traditional brands, including Express, Subway and General Mills, and led to the development of What Do You Meme? and JAJA Tequila. In recognition of FJerry’s advertising and brand impact, the company received the 2018 Shorty Industry Award for Best Use of Native Advertising.

Elliot attended Hunter College and has been featured by many news and media outlets including ABC and Forbes.
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Elliot Tebele’s Newsfeed

Hollywood Life
The Rock, Kevin Hart, & More Stars With Tequila Brands

Elliot Tebele's JAJA Tequila is mentioned in this list of famous entertainers and their tequila brands. The article notes that JAJA Tequila is 'one of the most in-demand tequila brands' for the younger generations.

The Manual
10 Tequila Brands to Try This Cinco de Mayo

Elliot Tebele's JAJA Tequila, a sustainably sourced artisanal tequila with a peppery finish, is listed as a must-try by The Manual.

View News Archive

Elliot Tebele’s Background

What Do You Meme?
Co-Founder
Aug 2016 - Present
New York, NY, USA
What Do You Meme? is a digital-age game company that takes its inspiration from pop culture. Launched in 2016 with its titular card game, What Do You Meme?, other titles include Buzzed, Incohearent and For The Girls.
JAJA Tequila
Co-Founder
2018 - Present
New York, NY, USA
JAJA Tequila is a triple-distilled and meticulously crafted tequila made in Mexico. The small batch liquor is sweet and herbal, evoking the softness of carefree days and affectionate nights.
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Other Business Interests

What Do You Meme?
Aug 2016 - Present
New York, NY, USA
What Do You Meme? creates popular board games for family and adult, drawing upon pop culture influences and internet-style humor. The titular card game What Do You Meme? became a top-selling game on Amazon, and the company has since released many other titles.
JAJA Tequila
2018 - Present
New York, NY, USA
Elliot co-founded JAJA Tequila to inspire an appreciate for tequila and sustainability in the industry. JAJA uses the best ingredients and a meticulous distillation process to create high-quality liquor from 100% agave from Jalisco, Mexico.

Media

“Dude With Sign” at the White House Is the Best Influencer Appearance Yet
Mentioned
Aug 2021
The Biden administration invited numerous internet celebrities to the White House to encourage young individuals to get vaccinated. Dude With a Sign, the brainchild of Elliot Tebele and Seth Phillips, stole the show.
Choose Your Own Adventure
Mentioned
May 2021
Patricia DeLuca delves into the advantages and pitfalls of crowdsourcing funds for creative projects, highlighting the success of popular board game What Do You Meme?

Interviews

How The Founder Of FJerry Built A Media Empire With 40 Million Followers
Sep 2018
Elliot chats to Coveteur's Hannah Baxter about the launch of his new venture, JAJA tequila, how his brand has changed over the years, and the challenges he has faced in growing his business.
Who The F Is Jerry? An Interview With F---Jerry's Founder Elliot Tebele
Jul 2017
In this Forbes interview, Elliot discusses growing Jerry Media's network, where influencer marketing is headed, taking inspiration from other brands, and more.
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Features

Instagram Meme Master FJerry Launches Tequila Line
Quoted
May 2018
Maxim talks to Elliot about the launch of his eco-friendly, triple-distilled tequila, JAJA Tequila. The entrepreneur discusses his supply chain and his appreciation for tequila in neat form.
How This Entrepreneur Turned a Tumblr Page Into a Multimillion-Dollar Media Business
Quoted
Sep 2016
This ABC feature looks at how Jerry Media co-founder Elliot Tebele turned his blog into successful multi-faceted business.
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Awards & Endorsements

Shorty Industry Award for Best Use of Native Advertising
Award Recipient
2018
New York, NY, USA
In 2018, Jerry Media was awarded the Shorty Industry Award for Best Use of Native Advertising, for the Fruit by the Foot Challenge.
Shorty Industry Award for Best Overall Instagram Presence logo Shorty Industry Award for Best Overall Instagram Presence logo
Shorty Industry Award for Best Overall Instagram Presence
Nominee
2017
New York, NY, USA
In 2017, Jerry Media was nominated for the Shorty Industry Award for Best Overall Instagram Presence.

Press Releases

JAJA Tequila Enters Into A New Distribution And Production Partnership With Proximo Spirits
Mentioned
Oct 2021
JAJA Tequila and Proximo Spirits, an innovator of high-quality spirits, have entered into an international distribution agreement.

Investments

Recess Drinks
Investor
Recess Drinks is CBD-infused sparkling water that promotes calm and collected thoughts. Featuring a variety of flavors and lines to suit different needs, Recess is a alcohol-alternative.
Raya Dating App
Investor
Raya Dating App is a membership-based, private community that connects people from around the world.
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Elliot Tebele’s Education