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Charley Moore

Founder & President

The Moore Group

Ponte Vedra Beach, FL, USA

The Moore Group
Charley Moore
Deborah Montaperto
The Polk Wealth Management Group, Morgan Stanley
Adrian Moors
ACM Consulting

Charley Moore’s Biography

Charley Moore is the Founder & President of The Moore Group, LLC, a corporate consultancy and investment firm founded in 2001 in Ponte Vedra Beach, Florida. The firm’s primary business focuses include sports and entertainment, new media, private equity, real estate and outdoor lifestyle companies.

The Moore Group’s initial clients included David Duval, ESPN Outdoors and Falconhead Capital, an IMG-related private equity firm in the sports and lifestyle spaces. Moore’s other early golf-related ventures include creating official marketing partnerships for the PGA TOUR with The Golf Warehouse (TGW/pgatour.com) and Bombardiers Flexjet (fractional private aircraft). He is also an investor, CEO and Co-founder of PureGolf Radio, which led the sport of golf’s entry into satellite radio. The PGA TOUR Network is considered one of the most commercially successful sports channels in the history of satellite radio.

Prior to 2001, Moore had a successful career in IMG’s global golf group and established the firm’s first office in Ponte Vedra Beach in 1999. He was involved in representing more than...
Charley Moore is the Founder & President of The Moore Group, LLC, a corporate consultancy and investment firm founded in 2001 in Ponte Vedra Beach, Florida. The firm’s primary business focuses include sports and entertainment, new media, private equity, real estate and outdoor lifestyle companies.

The Moore Group’s initial clients included David Duval, ESPN Outdoors and Falconhead Capital, an IMG-related private equity firm in the sports and lifestyle spaces. Moore’s other early golf-related ventures include creating official marketing partnerships for the PGA TOUR with The Golf Warehouse (TGW/pgatour.com) and Bombardiers Flexjet (fractional private aircraft). He is also an investor, CEO and Co-founder of PureGolf Radio, which led the sport of golf’s entry into satellite radio. The PGA TOUR Network is considered one of the most commercially successful sports channels in the history of satellite radio.

Prior to 2001, Moore had a successful career in IMG’s global golf group and established the firm’s first office in Ponte Vedra Beach in 1999. He was involved in representing more than 25 PGA TOUR players, including two former #1’s. He successfully negotiated $250M+ in endorsements for Tiger Woods, David Duval and other IMG clients. He also oversaw IMG’s golf corporate consulting business and its foray into the digital universe through TWIinteractive.

The Moore Group has evolved from its start but remains focused on verticals around private equity investing, sports league consulting, real estate investing and advisory, new media start up consulting, outdoor lifestyle and Philanthropy. Current clients include PGA Tour, LPGA Tour, RocaPoint Partners, HighPost Capital and Toldright, LLC.

Charley holds a BBA in Finance from the University of Notre Dame and an MBA in Entrepreneurial Management from the Wharton School. He resides in Ponte Vedra Beach with his wife and children, and also spends time at the Complete Fly Fisher on the Big Hole River in Montana.
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Charley Moore’s Newsfeed

The Fly Fisherman
Fly Fishing the Real Montana

The Complete Fly Fisher, the oldest fly fishing lodge in Montana, is highlighted in this article. Notably mentioned is the lodge's location on the Big Hole River.

Greenville News
Big Greenville County Square redevelopment builds with 'vibe and feel coming to life'

Greenville County's development partner, RocaPoint Partners, plans to hire teams of local and internationally recognized experts to produce new office, retail, hotels, residential and public spaces, according to the press release.

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Charley Moore’s Background

The Moore Group logo The Moore Group logo
The Moore Group
Founder & President
2001 - Present
Ponte Vedra Beach, FL, USA
The Moore Group has evolved from its start but remains focused on verticals around private equity investing, sports league consulting, real estate investing and advisory, new media start up consulting, outdoor lifestyle and Philanthropy.
Falconhead Capital
Private Equity Investor, Board Member & Operating Partner
2002 - 2014
New York, NY, USA
Falconhead Capital partnered with management teams who were focused on long-term value creation. Its investments focused on companies in the following industries: sports, media and entertainment; recreational equipment and apparel; personal care and wellness; food and beverage; and consumer services.
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Advisory Roles

PGA Tour
Advisor
Ponte Vedra Beach, FL, USA
Charley advises the PGA Tour on a variety of topics, ranging from corporate real estate, corporate finance and strategy.
LPGA Tour
Advisor
Ponte Vedra Beach, FL, USA
Charley advises the PGA Tour on a variety of topics, ranging from strategy, marketing and corporate finance.
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Other Business Interests

The Complete Fly Fisher
Ownership Group
Wise River, MT, USA
The Complete Fly Fisher is the premier all-inclusive fly fishing lodge and outfitter guide in Southwest Montana.
These Guys Do Good, LLC
Co-Founder
2020 - Present
Ponte Vedra Beach, FL, USA
During the Covid pandemic, Charley Moore launched a philanthropic entity designed to streamline and align charitable agendas between Donor Advised Fund sponsors, leagues and professional athletes across a wide variety of charitable enterprises.

Previous Board Positions

GPSi logo GPSi logo
GPSi
Executive Chairman
Sarasota, FL, USA
GPSi is a leading technology provider of cloud-based technology solutions for fleet managers in various transportation markets including golf, education and resorts.
Not Your Daughter’s Jeans
Executive Chairman
Los Angeles, CA, USA
Founded in Los Angeles in 2003 Not Your Daughter’s Jeans (NYDJ), is designed to fit the needs of women of all ages, shapes and sizes with a focus on both comfort and style.
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Charitable Interests

Golf Fights Cancer
Board of Directors
Norton, MA, USA
Golf Fights Cancer is a non-profit organization that provides a platform for golfers to raise funds for cancer, specifically equipment, services, and amenities that help support both patients and their families.
North Florida Land Trust
Supporter | Schmidt Society
2022 - Present
Jacksonville, FL, USA
North Florida Land Trust was founded in 1999 and is a local land conservation 501(c)3 organization focused on preserving and enhancing people's quality of life by protecting North Florida’s irreplaceable natural environment. The Trust has a core service area of 7 counties in Northeast Florida and works on an as-needed basis throughout the state.
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Charley Moore’s Education

The Wharton School | University of Pennsylvania
MBA | Entrepreneurial Management & Finance

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