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Matt Hermer


Futura Media Inc.

Los Angeles, CA, USA

Matt Hermer
Harry Herbert
Highclere Thoroughbred Racing Ltd
Marissa Hermer
Boujis Group

Matt Hermer’s Biography

Matt Hermer is CEO of Futura Media Inc., his privately held company focusing on establishing Food & Beverage concepts across the US. In November 2018, Matt opened his first restaurant rollout concept, The Draycott. This flagship restaurant is located in Palisades Village, Rick Caruso’s development in Pacific Palisades, Los Angeles. Matt also opened Olivetta in late December 2019 in West Hollywood, and then in August 2020 opened Olivetta on Holiday at La Peer hotel.

In October 2020, Matt set up a $100m distressed Food & Beverage Fund with a major international credit group. This fund is now focused on deals within the US and UK, and is currently working on several corporate acquisitions.

Prior to this, Matt was the Founder of the UK-based Ignite Group, which he sold in 2018. Ignite Group owned several international award-winning premium bars, clubs, and restaurants. With his 25-year career in investment banking and hospitality background, Matt helped revolutionize London’s failing cocktail culture in 1998 when he launched the Eclipse Bars in London, Istanbul, and the W Hotel in Barcelona. Matt also created the world-renowned nightclub, Boujis. Now sold, Boujis proved to be a huge decade-long success. With venues in London and Hong Kong, Boujis boasted a high-profile clientele of aristocracy and A-list celebrities. Matt also played an instrumental role in London’s farm-to-table movement, opening a number of Bumpkin restaurants in London that received outstanding reviews and praise for their commitment to using sustainable seasonal British produce.

Matt Hermer’s Newsfeed

California's Coolest New Outdoor Dining Venues — From Rooftops and Poolsides to Secret Gardens

Marissa and Matt Hermer’s Olivetta on Melrose was short on space to arrange outdoor dining, so she teamed up with her West Hollywood neighbors at LaPeer Hotel to offer Olivetta on Holiday, with dinner and cocktails served poolside and on the hotel’s rooftop. 

Brutal Heatwave and Ongoing Pandemic Mean More Poolside Dining for LA

West Hollywood’s Olivetta is returning to life this week, but with a whole new look. Instead of staying in its standalone location, the restaurant is moving down the street to the La Peer Hotel, with plans to operate poolside for the rest of the summer, at least... The Marissa and Matt Hermer project will run 6 p.m. to midnight, Thursday through Saturday.

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Matt Hermer’s Background

Futura Media Inc.
2018 - Present
Los Angeles, CA, USA
Futura Media Inc. is a privately held company that focuses on establishing Food & Beverage concepts across the United States.
Ignite Group logo Ignite Group logo
Ignite Group
Founder & CEO
1998 - 2018
London, UK
The Ignite Group is popular for its famous Eclipse Bars, Bumpkin restaurants, and Boujis nightclubs.

Previous Board Positions

La Bottega logo La Bottega logo
La Bottega
2013 - 2015
London, UK
La Bottega is a London-based chain of upmarket Italian delicatessens.


Fundraising Board Member
London, UK
The NSPCC is the UK's leading children's charity, preventing abuse and helping those affected to recover.


YPO Bel Air Chapter
Los Angeles, CA, USA
YPO is the premier global leadership organization for more than 27,000 chief executives in over 130 countries and the global platform for them to engage, learn & grow.
LACMA, Director's Circle
Los Angeles, CA, USA
Director's Circle is LACMA's highest level philanthropic patron group, offering opportunities to connect with other patrons and learn about the museum's exciting efforts in the areas of architecture, education, fashion, and showcasing women in the arts.

Matt Hermer’s Education

University of Reading
BA (Hons) | Politics & History

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