Harry Herbert
Highclere Thoroughbred Racing Ltd
Steve Hewitt
Gymshark Ltd

Matt Hermer

President & CEO

Futura Media Inc.

Los Angeles, CA, USA

Matt Hermer


Matt Hermer is President & CEO of Futura Media Inc., his privately held company focusing on establishing Food & Beverage concepts across the US. In November 2018, Matt opened his first restaurant roll out concept, The Draycott. This flagship restaurant is located in Rick Caruso’s new development in Palisades Village, Los Angeles. Matt also opened Olivetta in late December 2019 in West Hollywood, with several other sites and corporate acquisitions earmarked for 2020. Additionally, Matt is the Founder of the UK-based Ignite Group, which he sold in 2018. Ignite Group owned several international award-winning premium bars, clubs, and restaurants.

Having gained vast knowledge throughout his 25 year career in investment banking and hospitality, Matt helped revolutionise London’s failing cocktail culture in 1998 when he launched the Eclipse Bars in London, Istanbul, and the W Hotel in Barcelona. Matt also created the world-renowned nightclub, Boujis. Now sold, Boujis proved to be a huge decade long success. With venues in London and Hong Kong, Boujis boasted a high-profile clientele of aristocracy and A-list celebrities.

Matt also played an instrumental part in London’s farm-to-table movement, opening a number of Bumpkin restaurants in London that received outstanding reviews and praise for their commitment to using sustainable seasonal British produce.

A graduate of the University of Reading with a BA (Hons) degree in Politics & History, he sits on several boards and supports many charitable organisations. Whilst acting as Chairman to numerous private equity backed businesses and other Food & Beverage establishments, Matt continues to work on developing brands and concepts and is focussing on expanding his hospitality portfolio within the USA.

Matt Hermer’s Newsfeed

Brutal Heatwave and Ongoing Pandemic Mean More Poolside Dining for LA

West Hollywood’s Olivetta is returning to life this week, but with a whole new look. Instead of staying in its standalone location, the restaurant is moving down the street to the La Peer Hotel, with plans to operate poolside for the rest of the summer, at least... The Marissa and Matt Hermer project will run 6 p.m. to midnight, Thursday through Saturday.

Ladies of London's Marissa Hermer Providing Meals to Medical Workers, Others amid Coronavirus

Marissa Hermer is lending a helping hand to some of the most vulnerable amid the coronavirus pandemic. The Ladies of London alumna and her husband Matt Hermer own two Los Angeles-based restaurants, The Draycott and Olivetta, and have created a program that allows their employees to keep working while helping out those in need. Aptly titled “You Give. We Cook. They Eat,” their GoFundMe is accepting donations to support their teams so that they can continue to cook and deliver meals to medical workers, first responders, the elderly and others.

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Matt Hermer’s Background

President & CEO
2018 - Present
Los Angeles, CA, USA
Futura Media's flagship restaurant, The Draycott, is located in Rick Caruso's Palisades Village, with further establishments opening in 2019. www.thedraycott.com
Ignite Group logo Ignite Group logo
Ignite Group
Founder & CEO
1998 - Present
London, UK
The Ignite Group is popular for its famous for its Eclipse Bars, Bumpkin restaurants, and Boujis nightclubs.

Current Board Positions

Fundraising Board Member
London, UK
The NSPCC is the UK's leading children's charity, preventing abuse and helping those affected to recover.

Previous Board Positions

La Bottega logo La Bottega logo
La Bottega
2013 - 2015
London, UK
La Bottega is a London-based chain of upmarket Italian delicatessens.


Los Angeles, CA, USA
YPO is the premier global leadership organization for more than 27,000 chief executives in over 130 countries and the global platform for them to engage, learn & grow.
Los Angeles, CA, USA
Director's Circle is LACMA's highest level philanthropic patron group, offering opportunities to connect with other patrons and learn about the museum's exciting efforts in the areas of architecture, education, fashion & showcasing women in the arts.

Matt Hermer’s Education

University of Reading logo University of Reading logo
University of Reading
BA, (Hons) Politics & History