Jennifer Prosek is Founder of Prosek Partners and currently serves as the firm's Managing Partner. Prosek Partners is a leading international financial communications and marketing consultancy with offices in New York, London, Boston, Los Angeles, and Connecticut.
With a team of highly-experienced professionals, Prosek Partners offers a wide range of services, including media relations, financial communications, marketing & digital, investor relations, and issues management. The firm has received many accolades in the US and abroad, including named Corporate Agency of the Year by The Holmes Report, listed as an Inc. 5000 Fastest Growing Company for the past nine years, and was ranked among the 50 most powerful firms in NY by The New York Observer in 2018 and 2019.
This success can be attributed in large part to Prosek’s ability to develop, motivate, and position their employees to be more entrepreneurial and owner-like. This approach to leadership is the premise of Jennifer’s first book “Army of Entrepreneurs: Create an Engaged and Empowered Workforce for Exceptional Business Growth.” This philosophy and her success led to wide recognition. PRWeek has included her on their annual “Power 50” list and she was inducted into the Arthur W. Page Society, of which she currently sits on the Board. She is also on the Board of BritishAmerican Business.
Jennifer earned a BA in English Literature from Miami University and an MBA from Columbia University. She is a frequent speaker at events, both in the private sector and at universities. These include the United States Small Business and Entrepreneurship’s annual conference, The National Collegiate Entrepreneurs’ Organization’s annual conference, the WE Inspire Summit, as well as events at Yale and Syracuse Universities.
With its highly-specialized team of experienced and driven professionals, Prosek Partners effectively delivers a full range of communications solutions to financial and professional services companies. Prosek is one of the few domestic, mid-size firms that offers global capabilities through its New York and London offices and its international network.
The Arthur W. Page Society is the world's leading professional association for senior public relations and corporate communications executives and educators.
British American Business is an exclusive members’ organization that works to create networking opportunities for its members. It features events and programs for members to exchange business interests, discuss policy, and meet with leaders in government, business, and NGOs.
The Partnership for the Homeless is committed to building a just and equitable society and creating lasting community change through solution-oriented programs and policy initiatives that will eliminate the root causes of homelessness.
The mission of the PR Council is to helping grow talent, revenue, profit, and reputation for Member agencies and the industry. It is the only association dedicated to agencies with public relations offerings.
Jennifer Prosek: Branding an Asset Management Firm
New York, NY, USA
This interview covers the foibles of professional marketing in asset management, building a brand, measuring a successful branding effort, managing the story of weak performance, and describing the differences in hedge fund and private equity branding.
Publications
Army of Entrepreneurs: Create an Engaged and Empowered Workforce for Exceptional Business Growth
Author
New York, NY, USA
In Army of Entrepreneurs, Jennifer discusses the keys for any company in building a workforce dedicated to generating new business, creating new products and services, and sustaining growth. She teaches readers how to motivate, train, and reward their employees and discusses the many ways that leaders and companies can transform their workforce and reap the rewards.
In this article, Jen Prosek discusses a “pivot to productivity” that has occurred due to the Covid-19 lockdowns. She defines this as companies “looking for new ways to operate short and long term in the virtual world and making big investments in digital.” She goes on to discuss some key trends she has seen in the private equity industry.
In this article for O'Dwyer's PR, Jen Prosek shares her thoughts on what leaders can do to strengthen their company's culture as they manage their way through the Covid-19 pandemic.
