Daniella Goldman

Daniella Goldman’s Biography

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Daniella Goldman is a government affairs and corporate communications specialist, with extensive UK and international experience representing and promoting global businesses and family offices across highly regulated industry sectors.

Daniella’s expertise includes strategic media relations, public affairs campaign management, providing government relations advice, crisis communications advocacy, media relations and corporate communications.

Daniella is the Founder and Managing Director of London and Melrose Limited. Through London and Melrose, Daniella provides strategic counsel to clients, allowing them to develop a working knowledge of the UK and EMEA regulatory, government and policy environments. She also advises clients on public relations and the positioning of their corporate profiles in the UK and Europe. Daniella’s experience has been built via a variety of senior public policy and communications roles and she has developed an extensive network of government and media contacts throughout the UK and EMEA.

Prior to launching London and Melrose, Daniella was head-hunted... Daniella Goldman is a government affairs and corporate communications specialist, with extensive UK and international experience representing and promoting global businesses and family offices across highly regulated industry sectors.

Daniella’s expertise includes strategic media relations, public affairs campaign management, providing government relations advice, crisis communications advocacy, media relations and corporate communications.

Daniella is the Founder and Managing Director of London and Melrose Limited. Through London and Melrose, Daniella provides strategic counsel to clients, allowing them to develop a working knowledge of the UK and EMEA regulatory, government and policy environments. She also advises clients on public relations and the positioning of their corporate profiles in the UK and Europe. Daniella’s experience has been built via a variety of senior public policy and communications roles and she has developed an extensive network of government and media contacts throughout the UK and EMEA.

Prior to launching London and Melrose, Daniella was head-hunted to the role of Vice President, Corporate Affairs EMEA at Herbalife Nutrition Ltd. EMEA, where she was responsible for all government relations, corporate communications and philanthropic activity.

As Director of Public Policy and Government Relations at technology giant Huawei between 2010 and 2014, Daniella devised a strategic communications engagement initiative and led all discussions with the British Government, resulting in the approval of the company’s participation in the roll-out of full-fibre broadband.

Daniella has also held senior government affairs and communications roles at EDF Energy, The Prince’s Trust, Ofcom, Hutchison 3G UK Ltd and Cable & Wireless plc.

Daniella is a qualified lawyer and holds numerous law degrees. moreless

Daniella Goldman’s Background

London and Melrose Limited

Founder and Managing Director

2018 - Present

London, UK

London and Melrose advises and promotes global businesses with a particular focus on the areas of corporate communications and reputation management assisting clients to build effective working relationships with government and media stakeholders across EMEA. Clients include family offices, private companies and large corporations.

Herbalife Nutrition Ltd. EMEA

Vice President Corporate Affairs: UK, Europe, Middle East, Africa, Russia

2015 - 2018

London, UK

Daniella developed a new corporate communications and government relations strategy for Herbalife Nutrition Ltd. EMEA. As company ambassador and spokesperson, Daniella used her skills in reputation management and crisis communications to improve the company’s image with the media, social media influencers, consumer regulators and government representatives.

Huawei Technologies UK & Ireland Ltd

Director of Public Policy & Government Affairs

2010 - 2014

London, UK

Daniella created the UK Government Affairs & Communications team from a standing start and implemented an external communications and government affairs engagement strategy, at a time when the company lacked significant presence in the UK and Europe. The campaign resulted in improved recognition of the Huawei brand in the UK and Ireland at that time.

EDF Energy

Interim Head of Public Affairs

London, UK

Daniella built and implemented a strategic government affairs general election strategy for the CEO and provided cross-party political communications advice to the senior leadership team. Daniella also prepared senior executives for appearances before parliamentary select committee hearings.

The Prince's Trust

Senior Director of Government Affairs

London, UK

Daniella advised the Prince’s Trust CEO and senior management team on liaison with the Conservative Shadow Cabinet ahead of the 2010 General Election, at a time when the charity had predominantly focused its government affairs activities on the then Labour Government.

Hutchison 3G UK Limited

Head of Public Policy & Government Relations

Maidenhead, UK

Daniella created an external stakeholder engagement programme for the 3 CEO with senior parliamentarians and with the regulator Ofcom.

Ofcom

Head of Industry Relations

London, UK

Ofcom is the UK communications regulator. Daniella joined Ofcom at its inception and as Head of Industry Relations, developed an engagement strategy with principal stakeholders and focus groups.

Cable & Wireless plc

Vice President Public Policy, New Markets

London, UK

Daniella successfully represented the company before international tribunals, senior government officials and the international media in countries identified as emerging markets including India, Brazil and South Africa.

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Current Board Positions

Women Leaders in Communications

Volunteer & Mentoring Committee Board Member

London, UK

Daniella acts as a counsellor and mentor to women in the communications industry.

Previous Board Positions

National Association of Broadcasters South Africa

Founding Executive Director

Johannesburg, ZA

Daniella was appointed as Founding Executive Director of the National Association of Broadcasters. She successfully represented the association in front of the Parliamentary Communications Select Committee which resulted in changes to a crucial piece of South African legislation on local music content for broadcasters.

Philanthropy

Herbalife Family Foundation EMEA

Volunteer and Fundraiser

London, UK

Daniella oversaw Herbalife Nutrition Ltd’s EMEA corporate philanthropy division, the Herbalife Family Foundation (now Herbalife Nutrition Foundation), a charitable organisation working to provide children across the world with access to nutrition.

Accreditation

Supreme Court of South Africa

Advocate

1992

Memberships

International Institute of Communications

Director of Policy & Member

London, UK

Daniella was the Director of Policy at this UK-based trade association and worked with trade association members to influence the European DG Information Society on changes to new competition policy for new entrants and incumbent telecommunication operators.