The Marque The Marque
The Marque
About Services Profiles Press Contact

Craig Copeland

Founding Partner & Group CEO

WillU Financial Group

London, UK

Craig Copeland
John Connolly
Eisner Advisory Group
Michael Covell
Acolin

Craig’s Biography

Craig Copeland is the Founding Partner and Group CEO of WillU Financial Group, a London-based financial services firm that seeks to transform people's perceptions of the industry, combining the latest technology with traditional financial advice.

The Group is comprised of multiple financial services operating under the WillU brand including WillU Invest, an independent financial advisory firm; WillU FX, an international payments company that serves both corporate and retail clients; WillU Insure, which offers insurance solutions and risk management; and WillU Life, a protection adviser.

WillU was founded out of dissatisfaction with financial services companies that did not treat their customers fairly, with Craig and his co-founder setting out to disrupt the space with something new and revitalising. The company seeks to modernise and consolidate financial services for high-net-worth clients and growing organisations/companies by providing a complete service that is reliable, forward-thinking and innovative. Clients include high-profile sports people, High Street brands, tech companies...
Craig Copeland is the Founding Partner and Group CEO of WillU Financial Group, a London-based financial services firm that seeks to transform people's perceptions of the industry, combining the latest technology with traditional financial advice.

The Group is comprised of multiple financial services operating under the WillU brand including WillU Invest, an independent financial advisory firm; WillU FX, an international payments company that serves both corporate and retail clients; WillU Insure, which offers insurance solutions and risk management; and WillU Life, a protection adviser.

WillU was founded out of dissatisfaction with financial services companies that did not treat their customers fairly, with Craig and his co-founder setting out to disrupt the space with something new and revitalising. The company seeks to modernise and consolidate financial services for high-net-worth clients and growing organisations/companies by providing a complete service that is reliable, forward-thinking and innovative. Clients include high-profile sports people, High Street brands, tech companies and family offices.

Craig entered the financial services sector after an early career as a racing driver. He decided to re-train as a stockbroker after it became increasingly difficult to secure sponsorship following the 2007-2008 financial crisis. He joined financial services firm Collins Sarri Statham Investments and obtained his Level 4 Investment Advice Diploma while working at the FCA-regulated brokerage firm. After working as a stockbroker for several years, the concept for WillU was born.

A passionate golfer and former racing driver, Craig won the MSA British Karting Championship at the age of 14. He continues to support the sport through WillU, which stood as title sponsor for the 2021 season of the Super One National Kart Championships.
moreless

Craig’s Background

WillU Financial Group
Founding Partner & Group CEO
May 2017 - Present
London, UK
WillU Financial Group is a financial services provider that uses technology to provide customised solutions for their clients. WillU Invest, WillU FX, WillU Wills, WillU Insure, WillU Wellness and WillU Life all fall under its umbrella.
Collins Sarri Statham Investments Ltd
Advisory Stockbroker
May 2015 - Apr 2017
London, UK
Collins Sarri Statham Investments Ltd is a stockbrokerage that assists investors in developing customised investment plans that meet their specific needs. The firm offers news and analysis on financial markets as well as advisory investment services.
View allHide

Craig’s Gallery

Memberships

The MASHIE Members Club
Member
The MASHIE Members Club offers exceptional golfing experiences and reduced green fees at more than 140 of the top golf courses in the UK and abroad.
Legacy Club
Member
Legacy Club is a ground-breaking community for entrepreneurs, connecting members to fellow founders and business leaders.
View allHide

Specialist Courses

Chartered Institute for Securities & Investments (CISI)
Level 4 Investment Advice Diploma in Derivatives
Apr 2015
London, UK
CISI is the international professional body for professionals working in the investment and financial industries.
Chartered Institute for Securities & Investments (CISI)
Level 4 Investment Advice Diploma in Securities
Dec 2014
London, UK
View allHide

Charitable Interests

Haven House Children's Hospice
Supporter & Fundraiser
Haven House Children’s Hospice is a charity that provides care for children with a life-limiting condition, offering respite, short break and end of life care. In 2022 Craig will be running the London Marathon to raise funds for Haven House.

Craig’s Education

Corfe Hills School
2002 - 2007