The Marque The Marque

Charlotte Tilbury CBE

President, Chairman, Chief Creative Officer and Sole Founder

Charlotte Tilbury Beauty Ltd

London, UK


Charlotte Tilbury
Hugh Tidbury
Greenhill & Co International LLP
Stephen Tiller
Sterling Global Financial Ltd.

Charlotte Tilbury’s Biography

Charlotte Tilbury CBE is the visionary sole founder of Charlotte Tilbury Beauty, and serves as President, Chairman and Chief Creative Officer.

Since launching the company in 2013, Charlotte has led the business as a multifaceted entrepreneur, applying her expertise across product innovation, design, digital, beauty technology, marketing, strategy and brand development. Her consumer-first philosophy remains central to the company’s strategic direction and sustained international growth.

Under Charlotte’s commercial and creative leadership, the company has built a globally recognised portfolio of beauty products, including market-leading franchises Pillow Talk, AIRbrush, Hollywood and Unreal. As the driving force behind the company’s vision and growth strategy, she has played a key role in disrupting and re-shaping the modern beauty industry, creating one of the most successful British beauty brands of all time.

In 2020, Charlotte led the company through a strategic partnership with Puig, the Spanish fashion and fragrance group. She played a central role in the negotiations,...
Charlotte Tilbury CBE is the visionary sole founder of Charlotte Tilbury Beauty, and serves as President, Chairman and Chief Creative Officer.

Since launching the company in 2013, Charlotte has led the business as a multifaceted entrepreneur, applying her expertise across product innovation, design, digital, beauty technology, marketing, strategy and brand development. Her consumer-first philosophy remains central to the company’s strategic direction and sustained international growth.

Under Charlotte’s commercial and creative leadership, the company has built a globally recognised portfolio of beauty products, including market-leading franchises Pillow Talk, AIRbrush, Hollywood and Unreal. As the driving force behind the company’s vision and growth strategy, she has played a key role in disrupting and re-shaping the modern beauty industry, creating one of the most successful British beauty brands of all time.

In 2020, Charlotte led the company through a strategic partnership with Puig, the Spanish fashion and fragrance group. She played a central role in the negotiations, with a focus on preserving the brand’s integrity, premium positioning, and long-term vision. Puig’s expertise in luxury beauty and founder-led brands has supported Charlotte Tilbury Beauty’s international expansion, enabling the company to reach new audiences while maintaining its focus on product innovation and customer experience.

A multi-award-winning global beauty pioneer, Charlotte was honoured with an MBE in 2018, and a CBE in 2026, for services to the beauty and cosmetics industry. She received a Special Recognition Award at The Fashion Awards in 2023, and in 2025 topped the inaugural Sunday Times Beauty Rich List.

Alongside her global business success, Charlotte actively supports charities focused on opportunity and empowerment. A longstanding supporter of The King’s Trust, she was appointed Global Ambassador in 2026, expanding her work with young people worldwide.
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Charlotte Tilbury’s Background

Charlotte Tilbury Beauty Ltd
President, Chairman, Chief Creative Officer and Sole Founder
2013 - Present
London, UK
Charlotte founded her eponymous cosmetics company in 2013. The London-based brand develops makeup, skincare and fragrance, and has received multiple industry awards for its iconic products. The company has expanded worldwide, with strong retail and online sales, and is majority-owned by Spanish beauty group, Puig.
 
Mary Greenwell MBE logo Mary Greenwell MBE logo
Mary Greenwell MBE
Assistant
London, UK
Mary Greenwell is a British makeup artist who rose to prominence in the 1990s, working with photographers such as Mario Testino and contributing to publications including Vogue and Harper’s Bazaar. Her clients have included Princess Diana and Cate Blanchett. She mentored Charlotte Tilbury early in her career, and Charlotte has cited her as a key influence on her development and approach to beauty.
 

Charlotte Tilbury’s Gallery

Advisory Roles

British Vogue
Contributing Beauty Editor
2017 - Present
London, UK
Charlotte was appointed Contributing Beauty Editor at British Vogue by editor-in-chief Edward Enninful, a role that reflects her standing within the fashion and editorial industry.
 

Other Business Interests

F1® Academy
Sponsor
2024 - Present
F1 Academy is a Formula 1 initiative launched to develop and prepare female racing drivers for higher levels of competition, increasing access and representation in motorsport. Charlotte became an Official Partner in 2024, using her brand’s global platform to promote the series, support its drivers and help raise the profile of women in motor racing.
 

Philanthropy

The King's Trust
Global Ambassador; Co-Chair, Global Gala Fundraising Event
Apr 2026 - Present
London, UK
The King’s Trust is a UK charity founded by King Charles III to support young people through skills development, mentoring and enterprise support. Charlotte serves as Global Ambassador, expanding her prior role as Ambassador for Enterprise in the UK, and supports its global mission while co-chairing its Global Gala fundraising initiatives.
 
Women for Women International
Global Ambassador
2016 - Present
Washington, DC, USA
Women for Women International is a non-profit organisation that supports women survivors of war and conflict through training, financial assistance and community programmes. Charlotte serves as a Global Ambassador, helping to raise awareness and support for the charity’s work, including campaigns focused on empowering women and funding education initiatives.
 

Interviews

"Cutting me off was the best thing my parents ever did"
Sep 2025
In this interview, Charlotte reflects on her career, highlighting discipline, resilience and early independence as key drivers of her success. She discusses building her brand with a clear creative vision and belief in the transformative effects of makeup, while also highlighting the importance of product quality, innovation and understanding consumer needs in a competitive global beauty market.
 

Features

Charlotte Tilbury: I just want to make women feel amazing
Profile
Mar 2025
This Sunday Times profile charts Charlotte's rise from leading makeup artist to founder of a global beauty brand launched in 2013 and later valued at $1 billion. It celebrates her position at the top of the newspaper’s inaugural Beauty Rich List, highlighting her commercial success, celebrity collaborations and focus on using makeup to build confidence.
 

Awards & Recognition

Commander of the Order of the British Empire (CBE)
King's Birthday Honours
Jun 2026
A CBE (Commander of the Order of the British Empire) is one of the highest-ranking honours in the UK honours system. Charlotte Tilbury was awarded a CBE in the King's Birthday Honours 2026 for services to the beauty and cosmetics industry.
 
The Sunday Times Beauty Rich List
Winner
2025
Charlotte was ranked first on The Sunday Times inaugural Beauty Rich List, which recognises the UK’s wealthiest individuals in the beauty industry. Her position reflects the commercial success of her cosmetics brand, launched in 2013 and scaled globally, as well as its valuation following investment by Puig.
 
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Specialist Courses

Glauca Rossi School of Make-up
Student
London, UK
The Glauca Rossi School of Makeup is a London-based training institution specialising in professional makeup for fashion, film and television. Founded in 1985, it was among the first schools in the UK to offer dedicated vocational training in this field and is recognised for its practical, industry-oriented curriculum and links to fashion and media sectors.
 

Charlotte Tilbury’s Education