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Bertie Way

Senior Adviser

Salamanca Group

London, UK

Bertie Way
Marcus Watson
Adoreum Partners
Tim Weller
Incisive Media

Bertie Way’s Biography

Bertie Way is an adviser to Salamanca Group, a corporate advisory business where he is responsible for sourcing equity and debt for substantial projects. He is also a Senior Adviser to Themis, the financial crime agency.

Previously, Bertie was Chairman of the leading City recruitment agency, Joslin Rowe, after serving 24 years in the public relations industry, working principally at Chime Communications PLC where he was Group Business Development Director. He also undertook political consultancy and reputation management assignments in Chile, Romania, Zimbabwe, Yugoslavia and Turkey.

For fifteen years Bertie served as Chairman of Starlight Children’s Foundation, the wish-granting charity for seriously ill children, and as a Trustee for the Anna Freud Centre.

Bertie Way’s Background

Salamanca Group
Senior Adviser
Jan 2011 - Present
London, UK
Salamanca Group is a traditional Merchant Bank. Bertie is particularly involved with sourcing funds to support projects and to help develop business across the Group.
Chime Communications
Business Development Director
Aug 1986 - Oct 2005
London, UK
Group Business Development Director, undertaking political consultancy and reputation management assignments in Chile, Romania, Zimbabwe, Yugoslavia and Turkey.

Other Business Interests

Gravity | Smart Campus
Bridgwater, UK
Gravity will be one of the most sustainable smart campuses in Europe and plans to host innovative companies associated with advanced manufacturing, robotics, artificial intelligence and electric vehicles.

Current Board Positions

Senior Adviser
Feb 2019 - Present
London, UK
Themis is a specialist financial crime agency focused on reducing the global impact of economic crime, corruption and terrorist financing, making it harder for criminals to launder the proceeds of crime through our financial and professional networks.

Previous Board Positions

Anna Freud Centre
Jan 2015 - Jan 2018
London, UK
The Anna Freud Centre is a children's mental health, research, training and treatment centre. It has close links with University College London and Yale University.


The Starlight Children's Foundation
Jan 2002 - May 2016
London, UK
Bertie was Chairman of the Board of Trustees and responsible for ensuring that the charity was run in accordance with Charity Commision guidelines, and for setting strategy. Starlight grants wishes to seriously and terminally ill children. It also entertains more than 500,000 children by providing Starlight Fun Centres in every children's ward in the UK, and arranging in-hospital parties.

Bertie Way’s Education

Eton College
1965 - 1970

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