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Andrew White

Executive Chairman

5Oceans Partnership

Nassau, BS

Andrew White

Michael Whealon

Fox Point Partners LLP

Edward White & Co., LLP

Andrew White’s Biography

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Andrew White is an entrepreneur in the Sports & Entertainment world. Andrew focuses on three interrelated businesses: Chairman of leAD, the best-in-class Sport & Health Technology investment business; Chairman and CEO of 5Oceans Partnership, his commercial entertainment business; Chair of ISH, The Institute of Sports Humanities, which delivers a global, continuing education platform for current and future sports leaders.

Prior to this, Mr. White spent the early part of his career in the Sports Marketing sector, building WSM Communications into Europe’s second largest sports marketing agency, operating across multiple territories, before its acquisition in 2014 by BEN, Bill Gates’ entertainment group.

Mr. White is a major investor in the Sport & Health Tech sector as well as a major investor in leAD and the firm’s Executive Chairman. Mr. White has been a driving force in leAD’s continued growth over the last 5 years, scaling its start-up portfolio as well as overseeing its Lake Nona and ADvantage Funds. Mr. White is also responsible for establishing the Tavistock partnership which... Andrew White is an entrepreneur in the Sports & Entertainment world. Andrew focuses on three interrelated businesses: Chairman of leAD, the best-in-class Sport & Health Technology investment business; Chairman and CEO of 5Oceans Partnership, his commercial entertainment business; Chair of ISH, The Institute of Sports Humanities, which delivers a global, continuing education platform for current and future sports leaders.

Prior to this, Mr. White spent the early part of his career in the Sports Marketing sector, building WSM Communications into Europe’s second largest sports marketing agency, operating across multiple territories, before its acquisition in 2014 by BEN, Bill Gates’ entertainment group.

Mr. White is a major investor in the Sport & Health Tech sector as well as a major investor in leAD and the firm’s Executive Chairman. Mr. White has been a driving force in leAD’s continued growth over the last 5 years, scaling its start-up portfolio as well as overseeing its Lake Nona and ADvantage Funds. Mr. White is also responsible for establishing the Tavistock partnership which currently encompasses a Lake Nona start-up Academy joint venture, a co-investment in the $30m Lake Nona Fund, and co-investments in various leAD portfolio companies. moreless

Andrew White’s Newsfeed

Business Insider

How the 28-year-old CEO of a sports company backed by Adidas' venture fund spends her day

The Adidas-backed incubator program leAD, is mentioned in an article by Business Insider. The article features Trisha Goyal, co-founder of Break the Love, a digital platform backed by leAD.

SportTechie

German Tennis Federation Approves Wingfield Smart Court Technology

leAD Sports Accelerator is mentioned in an article by SportTechie regarding Wingfield Smart Court Technology, a graduate of leAD.

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Andrew White’s Background

5Oceans Partnership

Executive Chairman

Jul 2016 - Present

London, UK

Andrew is the founder of this commercially-focused Sports Marketing organisation, which aims to deliver global commercial solutions for rights holders and brands in Sports. 5Oceans has a strong team operating in Europe, Asia, North and South America.

leAD Sports

Chairman & Investor

Sep 2016 - Present

Berlin, DE

leAD Sports is the world's leading Sports & Health Tech Partnership. leAD sources start-ups and develops high growth companies from seed round to Series A. The Advantage Fund launched in 2019 provides $50 million of funding for potential unicorns and other A round stage sports tech unicorns

Institute of Sports Humanities, University of Buckingham

Chairman

2017 - Present

Buckingham, UK

Andrew supports and partners with the University of Buckingham as Chairman of The Institute of Sports Humanities. The University is the first to offer Sports Industry MA degrees in Education, Startups and Commercial Deals.

Corbis

Managing Director

May 2014 - Jul 2016

London, UK

Andrew leads the ROW team at Corbis to commercialise their iconic images library and market the world's first Sports and Entertainment integrations platform, BEN.

WSM Communications

CEO

Jul 1997 - May 2014

London, UK

WSM was a full service Sports Marketing agency, which grew to be one of the leading agencies in Europe. The agency focused on delivering brand marketing platforms in the sports arena. Their stand out partnerships were with Aberdeen Asset Management, Brit Insurance and MasterCard. The agency's legacy was to develop and create the brand and business with the ECB, around Twenty20 cricket.

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Andrew White’s Gallery

Other Business Interests

Who Knows Wins

Investor & Director

2017 - Present

Caerphilly, UK

A social gaming platform, Who Knows Wins (WKW) lets family, friends and co-workers compete in leagues, utilising their talent, knowledge and luck to predict the outcomes of nearly any athletic event. Through socialisation, the WKW Team is attempting to improve gambling's negative image. The platform is more about community than it is about money.

The Melanie White Foundation

Non-Executive Director

Nov 1999 - Present

London, UK

Current Board Positions

Institute of Sports Humanities, University of Buckingham

Non-Executive Chairman

2017 - Present

Buckingham, UK

Andrew supports and partners with the University of Buckingham as Chairman of The Institute of Sports Humanities. The University is the first to offer Sports Industry MA degrees in Education, Startups and Commercial Deals.

Media

Financial Times

Simon Kuper: how to pick a winning team

Sep 2019

London, UK

In an interview with the Financial Times, Ed Smith, Founder of The Institute of Sports Humanities discusses the methods of improving performance.

Sport Industry Group

Institute of Sports Humanities Learning

Jul 2019

London, UK

The Sports Industry Group held an interview with the leaders and key figures at the Institute of Sports Humanities: Ed Smith, Director and Co-Founder in addition to National Selector for England Cricket; Professor Tony Collins, Senior Research Fellow and Module Leader; and Dr J Simon Rofe, Senior Research Fellow and Assistant Programme Director.

The Times

Buckingham University’s big hitters put thought into sport 24

Mar 2019

London, UK

The new lecturers of the Institute of Sports Humanities’ first programme, an MA Leadership in Sport are discussed in The Times, these include business leaders and leaders in sport such as the former Bank of England Governor, a billionaire and a batsman.

Sport Industry Group

New Institute of Sports Humanities launches

Mar 2019

London, UK

The Sports Industry Group discusses the launch of an MA Leadership in Sport by The Institute of Sports Humanities. The programme, offered jointly with the University of Buckingham, is their first such programme.

The Times

Master’s degree gives elite sports coaches an edge

Mar 2019

London, UK

The Times discusses the launch of The Institute of Sports Humanities’ first programme, an MA Leadership in Sport, developed and founded by Ed Smith, the National Selector for England Cricket, to develop and equip future sports leaders.

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Andrew White’s Education

University of the West of England

BA Hons, Geography

1989 - 1992

Bembridge School

1979 - 1989