Clarence Chun Kit Ling
Ztore.com
Simon Mackenzie-Smith
Bank of America Merrill Lynch

Danny Lopez

Blippar

London, UK

Chief Operating Officer

Blippar

Danny Lopez
Biography
Danny Lopez is the Chief Operating Officer of Blippar, a leading visual discovery platform that uses augmented reality and artificial intelligence through smartphones and wearables. Previously he held the position of British Consul General, New York and Director General for UK Trade & Investment USA with responsibility for promoting the UK’s economic profile, foreign policy and national security priorities. He also led the operations of UK Trade & Investment across nine cities in the US, working closely with multinationals on both sides of the Atlantic.

Personal Business Advice

Ideas pull the trigger, but instinct loads the gun.

Danny Lopez’s Newsfeed

02 Jun 2017
New banner ad from Jaguar Land Rover lets you test drive a car from your phone

New banner ad from Jaguar Land Rover lets you test drive a car from your phone.  Working with Blippar and Mindshare, the auto company lets customers sit in a virtual driver's seat, no gear required....."The banner ad industry is huge in terms of numbers, but everybody wants more from it," said Blippar COO Danny Lopez. "We know that by providing the experience, the clickthrough rate is going to increase."

18 May 2017
Blippar Brings App-Free Augmented Reality to Web Display Ads

Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.  "The app-agnostic nature of ARDP technology allows agencies and brands across all verticals to take advantage of the power of AR to build rich media experiences at scale and spur deeper consumer engagement," said Danny Lopez, Blippar Chief Operating Officer.

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Danny Lopez’s Background

Chief Operating Officer
Aug 2016 - Present
London, UK
As COO Danny oversees Blippar's global operations and strategic planning at a time of ambitious growth and international expansion.
British Consul General
Jul 2011 - Jul 2016
New York, US
As the senior British diplomat to New York, Danny was responsible for promoting the UK’s economic profile, foreign policy and national security priorities. He also led the operations of UK Trade & Investment across nine cities in the US.
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Other Business Interests

Fellow
Nov 2013 - Present
New York, US
Honorary Trustee
Aug 2011 - Present
New York, US
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Danny Lopez’s Education

Master's Degree in International Economics and Finance
Bachelor of Arts (Honours) Economics