Russell Sherman is a Partner at Prosek Partners, a leading public relations and corporate communications firm. He specializes in strategic media relations, executive visibility, issues and crisis management and brand development.
Russell has been fortunate to experience three distinct chapters in his career, each building upon the next which has shaped his overall approach to communications.
He began his career at New York 1 News as a reporter and anchor covering high-profile sports events, breaking news and ongoing political debates. In 1999, Russell joined the investment bank Bear Stearns in their Corporate Communications Department. Shortly after joining the firm, Russell was named Head of Corporate Public Relations and expanded his purview across each of Bear Stearns' distinct business units including equities, fixed income, investment banking and asset management.
Following Bear Stearns, Russell founded Sherman Communications LLC, a public relations, marketing and communications consultancy. In 2010, Prosek Partners (formerly CJP Communications) acquired the firm, with Russell joining in a senior leadership role. Over the course of Russell’s tenure, the firm has expanded from 40 employees to more than 220 and the firm’s revenue has grown five-fold. At Prosek, Russell drives communications programs for premiere hedge funds, private equity firms, asset managers, investment and commercial banks, real estate developers, law firms, consultants and leading companies in many other industries. In addition, he guides companies through issues, crisis and other special situations.
Russell also helped found the firm’s media training offering as well as the formation of Prosek Ventures, designed to make strategic equity investments in leading edge communications and marketing technologies. He serves on the board of Qwoted, a technology platform designed to facilitate seamless connections between reporters and the expert sources they cite in their reporting.