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Greg Johnson

Co-Founder & CEO

Rubicon Crypto

Atlanta, GA, USA

Greg Johnson
Sasha Jensen
Jensen Partners
Philip Johnston
Johnston Associates, LLC

Greg’s Biography

Greg Johnson has built a distinguished career as a leader in the financial services and insurance industries, spearheading key transformational projects and driving innovative change. With over two decades of experience working at the progressive end of Fortune 500 companies, such as American Express and Crawford, he has authored and implemented effective strategies and created the architecture for newly formed wealth management financial enterprises. Notably, he was one of the key leaders in executing the successful spin-off of American Express, Ameriprise Financial, and served on the Board of RiverSource Life.

As CEO & Co-Founder of Rubicon Crypto, a company that sits at the nexus of traditional and digital asset management, Greg connects the dots between grassroots-level consumers, financial professionals and C-suite executives providing guidance on topics related to blockchain, NFTs and cryptocurrency. His deep subject matter expertise in wealth management, financial planning and insurance has afforded him a unique lens into the rapidly evolving digital asset management space....
Greg Johnson has built a distinguished career as a leader in the financial services and insurance industries, spearheading key transformational projects and driving innovative change. With over two decades of experience working at the progressive end of Fortune 500 companies, such as American Express and Crawford, he has authored and implemented effective strategies and created the architecture for newly formed wealth management financial enterprises. Notably, he was one of the key leaders in executing the successful spin-off of American Express, Ameriprise Financial, and served on the Board of RiverSource Life.

As CEO & Co-Founder of Rubicon Crypto, a company that sits at the nexus of traditional and digital asset management, Greg connects the dots between grassroots-level consumers, financial professionals and C-suite executives providing guidance on topics related to blockchain, NFTs and cryptocurrency. His deep subject matter expertise in wealth management, financial planning and insurance has afforded him a unique lens into the rapidly evolving digital asset management space. In addition, he has a fluency in the dynamics of corporations and the start-up space, including a previous role as CEO of Pulse Centers, an early-stage growth wellness company in the $4.2T global wellness industry.

As a thought leader in the evolving financial sector, Greg is a sought-after speaker and guest lecturer on topics such as cryptocurrency, leadership development and technological innovation. He is often featured on NBC News Atlanta and in leading publications, such as Ariana Huffington's Thrive Global, and is a featured speaker at industry events. He shares his insights as a member of numerous entities, including the Atlantic Council GeoTech Center and World Affairs Council.

Greg holds an MBA in Business Administration from Emory University Goizueta Business School and a BS in Business Administration, Real Estate & Urban Development from American University.
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Greg’s Newsfeed

CoinDesk
Rubicon CEO: ‘Optimistic’ for Strong ETH Performance

Greg Johnson explains why he is “optimistic” for strong ether (ETH) performance ahead of the anticipated merge. Plus, why the shift from proof-of-work to proof-of-stake is more significant than a short-term price change.

TD Ameritrade Network
Coinbase (COIN) Blackrock Partnership As Validation To Enter Finance

Greg Johnson sees the partnership as a massive endorsement by a leader in the financial services industry. 

View News Archive

Greg’s Background

Rubicon Crypto
Co-Founder & CEO
Jul 2021 - Present
Atlanta, GA, USA
Rubicon Crypto is an investment solution company that seeks to connect the traditional, digital and cryptocurrency investment spheres. It serves organizations, financial advisors and individual investors, offering long-term investment advice on crypto and digital assets in a way they're familiar with.
Sapient Global Solutions
Founder & CEO
Nov 2020 - Present
Atlanta, GA, USA
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Greg’s Gallery

Previous Board Positions

RiverSource
Board of Directors
Albany, NY, USA
RiverSource is a life insurance and investment management corporation. It is a division of Ameriprise Financial that focuses on investments, annuities and insurance.
WheatonArts
Board of Directors
Millville, NJ, USA
WheatonArts is nonprofit, internationally recognized art community formed under the mission of exploring and evolving creativity. The organization seeks to inspire audiences while also giving artists opportunities such as residences.

Media

Rubicon Crypto: Crossing The Digital Divide
Jul 2021
CEO and Co-Founder of Rubicon Crypto, Greg Johnson, speaks about narrowing the gap between traditional and digital assets.
Rapid Scaling of Operations
May 2021
Greg shares tips picked up from years working in the financial services and insurance industry, and explores rapid scaling in the health and wellness sectors.

Interviews

Battle brews in US financial industry over cryptocurrency
Aug 2022
Atlanta, GA, USA
Greg Johnson talks with 11Alive's Jeff Hullinger about the growing battle brewing in the U.S. financial industry.
Cryptos Are Down, but Hardly Out with Gregory Johnson
Jul 2022
Greg Johnson discusses the future of crypto and how to invest wisely. Notably, Greg shares his thoughts on volatility and long-term perspectives.
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Features

Rubicon Taps into Crypto Craze
Oct 2021
Atlanta, GA, USA
Rubicon Crypto CEO Greg Johnson shares how he educates investors on digital currency, and how it's slowly being accepted by people outside of the financial sector.

Memberships

The Bretton Woods Committee
Member
Mar 2022 - Present
Washington, DC, USA
The Bretton Woods Committee is the leading non-profit organization dedicated to effective global economic and financial cooperation. Its focus is on promoting the value of multilateralism and improving the performance of international financial institutions through dialogue, advocacy, and policy analysis.
Atlantic Council GeoTech Center
Apr 2021 - Present
The GeoTech Center Action Council is comprised of international experts in the fields of geopolitics, technology and data. Greg shares his expertise on data and technology to inspire and support.
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Specialist Courses

Georgia State University
Greg Johnson received a certification from Georgia State University in 'Emerging Markets Strategies,' a program created by the World Affairs Council in Atlanta. The program was made to encourage the growth of companies by highlighting the rise of global markets and sharpening the skills of leading executives.

Speaking Engagements

Silent Killer: The Biggest Threat To Financial Advisors and How You Can Protect Your Practice
Featured Speaker
Jan 2022
In this webinar, Greg Johnson joins Ric Edelman to discuss the rise in digital assets and importance issues concerning threats against financial advisors and how to leverage Rubicon Crypto's methods as the market continues to evolve.
Crypto SMAs: The Easy Onramp For Financial Advisors
Presenter
Dec 2021
In this webinar, Greg Johnson joins other industry professionals to help financial advisors learn how to help their clients best manage their digital assets, how to grow a new business in the cryptospace and effective practices for investing into new asset classes including Bitcoin.
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Community Engagement

TiE University
Jan 2021 - Present
Greg Johnson volunteers as a Judge at TiE University, a program of TiE Global. It aims to nurture entrepreneurship amongst college and university students.

Greg’s Education

Emory University | Goizueta Business School
MBA | Business Administration & Management
American University
B.S. | Business Administration, Real Estate & Urban Development