Fiona Campbell is Vice President of Strategic Engagements for Tradeshift, the largest business commerce company in the world, providing a global commerce platform connecting buyers and sellers.
Fee's primary objective is to drive the engagement programme internationally - taking their online connectivity offline running a supper series called House of Porta. House of Porta brings together those drawn from commerce with those from culture to drive connectivity and collaboration. Since joining, Fee has also assumed leadership of the Global PR, Communications and Events teams.
Previously, she was Client Services Director and then Managing Director at Adoreum Partners where she led clients in the luxury, lifestyle and premium brand space focused on customer acquisition, retention and engagement. Fee had two tenures at Quintessentially, launching their 3rd office in Dubai in 2003, and their 47th office in San Francisco in 2007. During her five years in the Middle East, Fee was Regional Head of Marketing at NStyle International, a premium beauty and grooming chain, spearheading local, regional and international marketing initiatives.
Additionally, Fee has experience in hospitality having worked as Vice President Marketing for The PlumpJack Group in California - a chain of restaurants, bars, hotels, fashion stores, wineries and fractional ownership properties. She began her career as an Executive Assistant at the advertising agency DMB&B.
