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Dario Brignole

Sports Marketing | Partnerships | Talent Agent

Dallas, TX, USA

Dario Brignole
Kate Briant
George Brooksbank
Fairway Capital

Dario Brignole’s Biography

Dario Brignole is Founder and CEO of Shine Entertainment Media and has more than three decades of experience in sports marketing.

The focus of Shine’s business is on sports and entertainment and the representation of talent, properties (events), sponsorship, licensing, management of events, media production and rights. Shine is a leader in the Hispanic market in the USA and works with/represents major sportsmen such as Jonathan Dos Santos and Memo Ochoa. Shine has collaborated with stellar names in the soccer industry, namely Luis Suarez, Lionel Messi and the late Diego Maradona. Dario leads the way in advising and liaising with clients, influencers, brands and sponsors on strategies to maximise exposure and create lucrative revenue streams.

Dario’s wealth of knowledge is regularly shared during appearances on CNN Sport, as part of discussion panels and providing insight on various sporting topics. He has been quoted in the New York Times, Sports Illustrated, has been a keynote speaker at Soccer X and several sports marketing conferences.

As a student, Dario befriended the staff at the IMG office close to his home and secured himself the role of an unpaid intern. He went on to become an employee of the world-leading sports and entertainment agency, IMG, in Cleveland, ultimately progressing to the position of Senior Vice President whilst heading the Soccer Division and the Hispanic and Latin American Division. Prior to this, he gained valuable experience of the sports industry in his role as Marketing Manager at global sportswear superpower, Nike-Topper and Head Racquets.

Dario graduated with an MBA in International Business and New Technologies at the University of Maryland, College Park. This was preceded by postgraduate courses in Economics at Stanford University and George Washington University and a BA in Administration and Marketing at the University of Business and Social Sciences in Buenos Aires (UCES).

Dario’s Newsfeed

CNN Espanol
Where did the organizers of the European Super League fail?

The European Super League, an idea that had been brewing for years, was hardly announced, it generated controversy and it seems that it died in the attempt. Where did its creators fail? Xavier Serbiá spoke with Dario Brignole, president of the agency Shine Entertainment, on the subject.

Dario’s Background

Shine Entertainment Media logo Shine Entertainment Media logo
Shine Entertainment Media
Founder and CEO
May 2007 - Present
Dallas, TX, USA
Shine Entertainment Media is a global sports marketing agency with expertise in sponsorship, licensing, representation of influencers, event management and media rights; especially in the football industry.
SVP and President of Soccer, Hispanic Division and Latin America
1995 - 2007
Cleveland, OH, USA
IMG is a global leader in the fields of sports, events, media and fashion marketing.
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Dario’s Gallery

Other Business Interests

CNN World Sport
Dario contributes to CNN through appearances on shows like CNN dinero and CNN deportes discussing different sporting subjects.


Soccerex Interview | Dario Brignole
Nov 2018
Dario talks to Soccerex and answers 10 questions about the sports marketing and entertainment industry.

Dario’s Education

University of Maryland College Park
Executive Masters in International Business, New Technologies
1995 - 1997
Stanford University
Post-graduate course in Economics
1994 - 1995
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