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Clive Richards

Senior Commercial and Marketing Executive

Sports and Entertainment Industry

London, UK

Clive Richards
Robin Richards
CareerArc.com
Paul Richardson
Gymshark

Clive’s Biography

Clive Richards is a Senior Commercial and Marketing Executive in the sports and entertainment industry. He is currently working as a Senior Consultant for Paris Saint-Germain (PSG) and The Marque, using his knowledge and experience to advance the growth of these companies.

At PSG, the fastest growing brand in world sport, Clive supports the global partnerships team, securing market leading companies as the club’s commercial partners. At The Marque, Clive heads the sports division, signing athletes and senior business executives as new clients.

At Air Sports Group (ASG), Clive identified expansion opportunities for their Swoop Freestyle and other skydiving events. Recently, in a short term project with Universal Music UK, he sought growth opportunities for Globe Sonics and developed partnerships for Universal Music in sport.

Also, as a Senior Consultant at Laureus, Clive led the global commercial strategy. He also sourced and negotiated commercial and host city partnerships.

Previously he was Managing Director, Partnership Development EMEA for CSM Sport & Entertainment where...
Clive Richards is a Senior Commercial and Marketing Executive in the sports and entertainment industry. He is currently working as a Senior Consultant for Paris Saint-Germain (PSG) and The Marque, using his knowledge and experience to advance the growth of these companies.

At PSG, the fastest growing brand in world sport, Clive supports the global partnerships team, securing market leading companies as the club’s commercial partners. At The Marque, Clive heads the sports division, signing athletes and senior business executives as new clients.

At Air Sports Group (ASG), Clive identified expansion opportunities for their Swoop Freestyle and other skydiving events. Recently, in a short term project with Universal Music UK, he sought growth opportunities for Globe Sonics and developed partnerships for Universal Music in sport.

Also, as a Senior Consultant at Laureus, Clive led the global commercial strategy. He also sourced and negotiated commercial and host city partnerships.

Previously he was Managing Director, Partnership Development EMEA for CSM Sport & Entertainment where he led the team brokering brand partnerships in Formula 1 and other motorsports series. As CEO of Digital Strip Ltd, Clive led this tech start-up operating in the online gaming space.

Clive was Head of Sponsorship at Wembley Stadium for 3 years where he created the sponsorship programme and secured the Founding Partners, resulting in multi-million pound revenues for The FA. He worked at IMG for 8 years, in sponsorship management and sales in sport, music and fashion. He also managed the commercial interests of England football coach, Sven-Göran Eriksson and worked on high-profile events including the 1996 Cricket World Cup and the Manchester 2002 Commonwealth Games.

His career started in the British Army, where he served for 6 years as an Officer in the Green Howards in Northern Ireland, Germany, Nepal, Cyprus and the MOD, where he was Aide-de-Camp to Chief of the General Staff.
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Clive’s Background

Paris Saint-Germain
Senior Consultant
Dec 2020 - Present
Paris, FR
Paris Saint-Germain is one of Europe’s most successful football clubs and a global lifestyle brand. PSG is the fastest growing brand in world sport and widely regarded as the club of the new generation. In his role as Senior Consultant, Clive works with the global partnerships team and focuses on brand development and sales strategy to secure global and regional partnerships.
The Marque
Head of Sport & Senior Sales Consultant
Jun 2020 - Present
London, UK
The Marque is the leading digital profile management service. A Marque profile enables individuals to have a managed, elegant and accurate digital asset that focuses on their business achievements and charitable interests. In his role at The Marque, Clive executes the sports strategy, develops partnerships within his business network and secures leaders in their field as clients.
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Charitable Interests

#PinYourThanks
Volunteer
Jun 2020 - Jun 2021
London, UK
In June 2020, Clive began volunteering for #PinYourThanks, a nationwide initiative born out of the Covid-19 pandemic providing the public and companies with the opportunity to personally thank their own heroes of lockdown. All profits raised go towards supporting NHS Charities Together and Volunteering Matters.

Clive’s Education

Northumbria University
BA (Honours) in Business Studies
1985 - 1989
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