Investor & Chairman
Ducas launched the eponymous Annoushka business in 2009 with her husband John Ayton. You may well have come across them beforehand: the pair founded Links of London in 1990, before selling it in 2006 to Greek firm Folli Follie. Afterwards, Ducas and Ayton “weren’t looking to go back into jewellery or set up a new business, but an opportunity fell onto our desks, as it were.” They bought family firm Pascal which, in a reversal of when they set up Links, gave them the ability to kick off from an established real estate base, adding that to the renown they had established in their own right.
The strategic decision to focus on its two biggest markets is also behind Bremont’s plans to stop exhibiting at Baselworld this year, and instead launch its 2017 collections in London this month...close ties to John Ayton, co-founder of Links of London, who was an early seed investor and is now chairman of Bremont.